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Featured Article:
Challenge led to chain factory "Four Diamond" united front
Appliance manufacturers to offend a
States United States
What result? Dare to withdraw from the Gree GOME stores to do a demonstration. However, U.S. manufacturers also offended the country,
Suning
, Yongle, Dazhong this
Home appliance chain
The "Four Diamond" will be the outcome? Yesterday
(April 2, 2006), the annual US-China relationship between the global home appliance manufacturers suddenly Forum held in tension. Four giant home appliance chain challenge faced by manufacturers of the slotting allowance and the threat of trying to self-built channels to show even the sticks with the gas-like "brotherhood", chain giants to speak with one voice may determine the maximum extent that field "war" orientation.
Summit background? Manufacturers tension
States United States abandoned the portal to move, "reinforcement"
Yesterday
(April 2, 2006)
, GOME Global Forum in Beijing Daoxianghu appliance Lake Hotel. To live "Chinese home appliance industry, the largest and highest specifications, the most widely influential international top event," the location, the country said the United States at this year's Boao Forum for Asia as a co-moving unit, and requested the Secretary-General of Boao Forum for Asia Long personally US-hosted summit sits the country.
In the country the United States and the Boao Forum for Asia, driven by the dual impact,
Chang
Electric Chairman Zhao Yong,
Konka
Group Chairman Hou Songrong,
Skyworth
Group
CEO
Xue-Bin Zhang,
Hisense
Yang Yun Duo, Group Vice President,
Haier
Group Vice President Zhou Yunjie hundreds of Chinese and foreign household electrical appliance enterprises such as CEO, prominent businessmen, government officials and economic scholars pour.
Although the forum topic on how to go, opening with "power to the appliance from the appliance power," but Suning, Yongle and Dazhong accident US summit in the country, it seems destined to take people's attention to the current tension up vendor relationship up. Although the country after the United States has said the wind, but when Sun Weimin, president of Suning Appliance, Wing-lok, Chairman Chen Xiao, Dazhong Electric chairman Da appeared in the drama at the venue, we still allow the presence of more than 100 home appliance business and the media by surprise.
In fact, preparation for the "Four Diamond" yesterday's meet, Gome Chairman of the Board
Huang Guangyu
Chinese New Year just past began to "look for money." According to senior U.S. said the country for the summit, took the initiative after the Spring Festival Huang Guangyu Zhang Jindong, chairman of Suning Appliance, Chen Xiao, dilating medium giant engagement with countries the U.S. has an early invitation to the giant.
Said Sun Weimin, president of Suning Appliance Suning mid-March the country received
Hair
To the invitation. Many know that the wind companies are privately inquired, Suning will participate in the U.S. state summit. In fact, Suning and national level between the United States there is regular and irregular early exchanges, communication, and in some factories also have access to the summit, not as outsiders as the "dire straits." However, as
Competition
Opponent, a party to participate in the summit really is the first time the other party.
Sun Weimin said that the current appliances with
Locks
Has reached a turning point, facing both new opportunities outside the industry also experienced the development of home appliances chain business has many questions. Therefore, the industry needs in-depth communication and exchange, there is no need to adhere to the "parochialism."
Summit Focus
Channel view: chain lower profit
Yesterday
(April 2, 2006)
The summit host, Huang Guangyu, whether or Sun Weimin, dilating in Chen Xiao, consistent with its amazing views. In the afternoon forum, for "channel extrusion business suppliers no room for" of the question, Sun Weimin, Da-Zhong, Chen Xiao unanimously that the domestic home appliance chain is only about 12% of consolidated gross profit margin has been to the bottom line, but international counterparts is generally above 20%.
Appliance manufacturers hard time "upon his"
"Four Diamond" shared the view that manufacturers increasingly thin profit margins, in the final analysis because the manufacturers and fierce price competition between manufacturers. Manufacturers rely on the market price of scraping, rather than enhance the core competitiveness of profit, which leads to a substantial loss of profits. Rising production costs also contributed to one of the major manufacturers falling profits. Therefore, manufacturers of bitterness is not the appliance giant squeeze caused by home appliance chain.
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